Sunday, March 19, 2023

Royal Mail Parcel Hasnt Arrived

Why Your Royal Mail Parcel Hasn’t Arrived At Its Destination?

There are not many things worse for business organisations than finding their Royal Mail parcel hasn’t arrived at its destination. It is especially true when they are sending costly items or important documents.

Healthcare organisations sending urgent medical reports or financial institutions sending collection letters can’t afford to have their mailer missing. Similarly, any business organisation that wants to send crucial documents do not want their mail getting lost or undelivered.

royal mail delivery

Nonetheless, it does happen from time to time. Here, we discuss why your item or document got lost in the mail. In addition to that, we will explain the steps you can take when your Royal Mail parcel hasn’t arrived at its destination.

Reasons Why Your Royal Mail Parcel Hasn’t Arrived

There are several reasons why your Royal Mail parcel hasn’t arrived at your address. And believe it or not, it is not always the fault of the postal service provider. There are mainly two reasons why your mailer hasn’t reached its destination.

Delayed Mail Delivery

The first and the most common reason your mailpiece hasn’t reached its destination is that it got delayed. There are several reasons which can cause Royal Mail to postpone the delivery of your mailer. Maybe Royal Mail accidentally sent it to the wrong location, or perhaps the address you provided was inaccurate.

Lost Mail

Another reason why your Royal Mail parcel hasn’t arrived is that the postal service provider lost it. Royal Mail considers a mailpiece lost if it has not delivered the mailer to its destination by the end of the tenth working day. The time gap reduces to five working days for Royal Mail Special Delivery Guaranteed by 1 pm.

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Why Does it Show “Delivered” When my Royal Mail Parcel Hasn’t Arrived?

Sometimes, you may see that Royal Mail shows your mail as delivered even though the Royal Mail parcel hasn’t arrived. In such cases, the package likely got delivered to the address, but someone else residing at the same address signed for it.

The other person who received the parcel could be a roommate, a colleague, a family member, etc. Hence, you must first check with their family if you send a mailer to a residential address, but the addressee says they have not received it.

If the family or someone else residing with the addressee has not signed for the parcel, you can take up the issue with Royal Mail. And suppose Royal Mail has indeed made the delivery to someone. In that case, they will provide you with an electronic Proof of Delivery (ePOD) on items.

What is electronic Proof of Delivery (ePOD)?

The ePOD or electronic Proof of Delivery is an extension of the Track & Trace service offered by Royal Mail. You could say that ePOD is a way of proving whether the Royal Mail parcel hasn’t arrived at its destination.

However, the ePOD facility is not available for all postal mail services from Royal Mail. You can get ePOD for the following Royal Mail postal services.

  • Special Delivery Guaranteed by 9 am
  • Special Delivery Guaranteed by 1 pm
  • Royal Mail Signed For

The ePOD lets Royal Mail confirm when they delivered your mailer to the address. In addition to that, it shows you an electronic image of the actual card that the recipient had to sign to receive the mailer.

Things to Check When my Royal Mail Parcel Hasn’t Arrived, But Royal Mail Shows It Is “Delivered.”

Sometimes the postal service provider says your mailer got delivered, but the addressee claims they did not receive it. Here is what you can do in this situation.

Check The Address

One of the most common reasons why a Royal Mail parcel hasn’t arrived at its destination is because the address is wrong. Suppose you are using a manual process for sending business mailers to your company. In that case, it is possible to write or print the incorrect address.

Maybe the postcode and the rest of the address didn’t match up, or perhaps there is a typo error in the postal address. There are numerous ways you can compromise the accuracy of a postal address. Hence, it is crucial to employ an automated direct mail system like PostGrid.

It is advisable to use address verification software to clean your address database and standardise your addresses. However, suppose you are confident about the quality of the address database. In that case, you can use a print and mail solution like PostGrid. In addition to printing and mailing personalised mailers, PostGrid also standardises addresses as per the guidelines from the Royal Mail.

Check Whether The Delivery Requires a Signature

When a Royal Mail parcel hasn’t arrived at its destination, check whether you used a signed service. By signed service, we mean any Royal Mail postal service that requires a signature from the person receiving the mailer.

If there is a signature, you can get the document from Royal Mail and check who signed for your parcel. You can find the name and signature of the person that received your mailer. It can explain who has your mailer and why your Royal Mail parcel hasn’t arrived.

Check With The Neighbours

If you can’t recognise the name or signature of the recipient, then you might want to check around with your neighbours. A neighbour may have received the mailer instead of the actual addressee. The critical point here is that the person on the address label is not always the one that gets the mail.

Talking to a neighbour can help you determine whether they saw the item getting left in a designated safe place. And if worse comes to worst, someone may have stolen your package, which is why your Royal Mail parcel hasn’t arrived. Hence, it is good to talk to your neighbour as they might have also seen someone else receive your mail.

Check With Your Colleagues And The Post Room

You can’t check what happened to your mailer if you sent it to a business address. As you check with your neighbours for mailers, you can also check with your colleagues. Ask around whether anyone at your office saw your mailer lying around anywhere.

If you still don’t have any luck finding your mailer, then there is only one place left for you to check. Yes, we are talking about the postroom. It is not uncommon to find missing postal mail lying on the corner of a business’s postroom.

Check When The Mailer Was Scanned As Delivered 

One last thing you can check if your Royal Mail parcel hasn’t arrived at its destination is when it was scanned and delivered. Sometimes Royal Mail shows “delivered today” for a postal mail even if it has not reached the addressee.

It could be an error from the side of the postal service provider caused by a rare scanning error. However, such errors are occasional, and the chances of it happening to your specific mailer is scarce to none. Nonetheless, you might want to wait an extra day for Royal Mail to make the delivery before contacting them.

If you are lucky enough, you can find the whereabouts of your missing mailer on one of the “checks” we’ve listed above. And if not, you can always get in touch with Royal Mail to check why your Royal Mail parcel hasn’t arrived at its destination.

What Can You Do When Your Royal Mail Parcel Hasn’t Arrived At Its Destination?

At this point, you have checked every possible place for your postal mail. Suppose the reason why your Royal Mail parcel hasn’t arrived at its destination continues to be a mystery. In that case, there is only one thing left to do. Yes, we are talking about getting compensation from the Royal Mail for losing your parcel. Here is what you need to do after ensuring that your package is not found.

Step 1: Check Whether You Are Eligible For Compensation

Naturally, the first thing to do before you can get compensation is to check whether it is eligible for it. Remember, you are only entitled to compensation from Royal Mail if you used a Royal Mail postal service for sending an item within the UK.

You can’t file for compensation if your Royal Mail parcel hasn’t arrived at its destination yet because of some delay. Here are some more scenarios when you are ineligible for compensation from the Royal Mail.

  • You sent the mail to a destination outside the UK
  • You used a special delivery, and it had to be redirected
  • You used Tracked 24 or Tracked 48 service for sending the mail

Step 2: Check Who Can Make The Claim

One question people have about claiming compensation for lost mail is who gets to make a claim. Is it the sender or the recipient entitled to receive the payment compensation? Both the person who sends the mail and the person who receives it can file for compensation.

But, if you used the Tracked 24 or Tracked 48 service, only you or the sender can claim compensation. Generally, it is always easier for the sender to file a compensation claim when the Royal Mail parcel hasn’t arrived at its destination. Why? Because the sender already has all the evidence you need.

For the recipient to claim the compensation, they need to get this evidence from the sender.

Step 3: Check If You Have All The Evidence You Need

As you can imagine claiming compensation from Royal Mail requires you to provide all the necessary proof for the services rendered. You can use the receipt or certificate of posting as proof for sending something via Royal Mail.

However, the recipient can use the postmark on the mailer as proof in case they receive a damaged item. It also means a recipient can’t claim compensation if the item was sent to the post box or lost in the post because they wouldn’t have any proof.

Here are the details you must include in the compensation claim when a Royal Mail parcel hasn’t arrived at its destination.

  • The name and address of the sender and the recipient
  • The postage amount for sending the mail
  • The type of postage you use for sending the mail
  • The destination of the postal mail and when you sent it
  • The reference number or barcode number (found on the mailer)
  • The content of your mailer

If you want to claim for damage or loss, you would have to provide a description of the packaging and explain the item’s condition. It would also help to include pictures of the item with the claim. Apart from this, you need to have original proof that proves the item’s value, like a receipt or bank statement.

Step 4: Check The Time You Have For Claiming Compensation

As you know, rules and conditions apply to every compensation claim. The most important rule that you need to pay attention to is the time limit for claiming compensation from Royal Mail.

It is also important to note that this time limit can vary depending on the type of coverage you are looking for. For example, if a Royal Mail parcel hasn’t arrived at its destination or is lost, you have 80 days to make a claim. However, this can vary based on the postal service you use.

Conclusion

Every once in a while, businesses will have situations where their Royal Mail parcel hasn’t arrived at its destination. Such a situation is not always avoidable as it greatly depends on the postal service provider. However, you can minimise the risk of lost mail by using a direct mail automation tool like PostGrid.

Advanced tools like PostGrid fully automate the direct mail process to avoid manual errors. It also ensures that your addresses are printed in the standard format Royal Mail defines. As a result, you can ensure that there are no typos or errors that could compromise the deliverability of your mail.

Furthermore, you can also use PostGrid’s address verification system to check the validity of your addresses. Of course, if everything fails, you always have the option to claim compensation. However, companies would rather have accurate communication than spend hours filing for compensation.

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Thursday, March 16, 2023

Healthcare Marketing Strategies to Attract Todays Healthcare Consumer

The 10 Best Healthcare Marketing Strategies to Boost Patient Acquisition and Retention

Do you want to boost patient influx in 2023 and improve your brand reputation? A robust healthcare marketing plan can help engage existing and new patients—to generate higher revenue and expand your business!

But how to start with healthcare advertising strategies?

You can begin by identifying your goals and setting a plan of action. But we agree it is easier said than done!

We have compiled this guide to help you get some ideas, allowing you to engage your patients and prospects effortlessly.

Let us begin!

What Is Healthcare Marketing?

There is no specific definition to explain healthcare marketing because it is a mixture of several processes. It refers to strategic and systematic outreach and correspondence to acquire and retain patients. These methods also include guiding patients through their medical care journey and delivering high-quality services!

Many refer to healthcare advertising as the tools and systems professionals and institutions use to

  • Employ effective marketing plans to drive engagement. 
  • Deliver valuable content to patients and other stakeholders. 
  • Improve patient experience and satisfaction. 
  • Promote new services for cross-selling to existing consumers. 
  • Build brand loyalty. 
  • Increase creditworthiness and authenticity. 
direct mail operations

Why Is Adopting an Effective Healthcare Marketing Strategy Significant?

Patients now compare the market to private healthcare more often than before! They check prices, reviews, and ratings over the internet while selecting a suitable medical provider. Word-of-mouth publicity also plays a broad role in patient acquisition because people trust the testimonials they hear from their families and friends.

Your healthcare marketing strategy helps shape these reviews and ratings! You can transform the way patients perceive your brand.

Tap Your Nearest Market

Many patients might travel long distances to visit a trustworthy provider. So why not advertise locally first? It helps inform people of your organisation, helping them get the necessary treatment effortlessly. 

Local marketing plans enable you to reach everyone in your neighbourhood or locality. You may ensure they know about your organisation and its services! Try sending out direct mail postcards or distributing flyers in nearby areas. 

Such healthcare advertising campaigns help you boost local patient acquisition. So, the next time people residing around your institution need medical care, you are their first choice!

Set Yourself Apart from the Competition

Patients have hundreds of healthcare options, allowing them to avail medical care at their fingertips. So why should they select your organisation?

The answer lies in the value you provide to your patients and your differentiating characteristics!

A healthcare marketing plan allows you to define your differentiating factors and promote them to relevant audiences! It lets you connect with people 1:1 and communicate your offer.

Form Emotional Bonds 

Forming emotional connections with patients is essential to increase brand loyalty and retention! Systematic and thoughtful healthcare advertising helps you engage patients regularly and be a part of every life stage.

For example, you may send birthday wishes to your patients to make them feel special. It also shows you care about them and want to celebrate crucial life milestones!

Improve Brand Image

The right healthcare marketing plan can help you form long-term relationships and a healthy brand image! It allows you to increase recognition and recall rates among people!

Your healthcare marketing agency may suggest integrated campaigns to engage people across several channels and maintain consistency.

10 Healthcare Marketing Strategies to Help You Acquire and Retain Patients

Deploying an advertising program is not a one-off process. It needs proper planning and persistence! We have enlisted the best strategies to get and retain new patients for years. 

#1 Analyse the Market Dynamics

Understanding your market and listing your patients’ requirements is critical to your brand’s success. 

Your healthcare advertising plan’s first step should be analysing competition and setting clear goals.

Many upcoming or new medical institutions are creating more buzz than older organisations. You can give credit to social media, the changing industry dynamics, and a well-curated healthcare marketing campaign!

To get there, start with conducting a SWOT analysis! Understand why patients should stick with your brand and highlight these factors. 

You can also check your competitors’ strategies to identify their strengths. Determine whether you are lacking some aspects and take corrective measures!

Then, understand and accept your weaknesses. Are you short of staff members? Is your staff yet to compile an accurate patient database to boost your healthcare advertising efforts?

Accepting these facts can help you improve them and rebrand your services! 

The next step is to spot growth opportunities within the sector to give you a headstart with your healthcare marketing plans! Try to stay updated about the recent trends and grab them before another organisation.

Moreover, try filtering the threats to your brand. There may be a new hospital coming up in the neighbourhood. Or driving high traffic to your website could be puzzling! These aspects can reduce acquisition and retention rates, making it essential to spot and rectify them. 

#2 Offer Consistency

Did you ever notice the degrading quality of a brand over the years? 

Yes! Patients notice the changes in their healthcare provider’s medical care quality and consider switching to a different organisation. Hence, your topmost healthcare marketing must consist of steps to maintain quality throughout your business.

Imagine your appointment booking time is 2 minutes! Once a patient calls your landline to book a consultation, the entire process completes within this time frame. In this case, your healthcare marketing agency may suggest you reduce the time. It indicates you respect your patients and provide speedy services. 

Also, consider how well your staff treats your patients and guides them to your office. These small things signify your service quality. 

Your healthcare advertising plan must focus on these aspects and drive you to offer similar services in the future. Remember that every small change is noticeable and can make or break your brand.

Try using effective CRMs to manage healthcare marketing and administrative tasks properly. These systems are in-built to help your staff maintain productivity and consistency! They offer many features, like online appointment scheduling, automated reminders, e-prescriptions, 24×7 live chat support, cost management, etc.

#3 Use Direct Mail Healthcare Marketing

Direct mail is one of the oldest and most successful marketing channels healthcare organisations can employ! It helps them break down complex medical terms and conditions for their audience. Shipping informational and custom postcards, letters, newsletters, etc., enables them to provide value to patients and motivate them to visit. 

Ensure your healthcare advertising plans comprise direct mail to contact your prospects offline. With overflowing inboxes and social media ads, this channel helps offer people a break from the digital clutter. It is memorable and emotional, allowing your organisation to develop a genuine, long-term network.

Try adding engaging images and headlines to keep your audience hooked. You can also include compelling healthcare advertising CTAs and offers to encourage recipients to respond immediately. Here are some examples:

  • Visit our website now to unlock a free consultation session. 
  • Scan the code and get 10% off your treatment. 
  • Call us now to book a visit at your nearest clinic!

If you feel healthcare marketing is complex, start with direct mail! Moreover, you may automate your mailing campaigns with PostGrid. Our direct mail API helps you draft and print your marketing items effortlessly. You can place your orders online, and PostGrid completes all the tasks on your behalf.

Our solutions also help distribute your healthcare marketing mail items to your prospects list. Thus, you can execute your campaigns at low costs without disrupting your internal functions or wasting time.

#4 Evaluate the Most Successful Healthcare Marketing Channels

Your healthcare marketing agency can help you find the best combination of advertising channels. You have several options like email, social media, online banners, PPC, billboards, TV advertising, etc.

Try evaluating the performance of different channels to see what works best for you. You can combine three to five platforms and conduct an integrated healthcare marketing campaign.

For example, combine direct mail, social media, and email! It is a classic combination of online and offline channels to give you the best of both worlds! But ensure your campaigns sync properly to reinstate your healthcare marketing message and drive more responses.

Combined marketing programs help you reach people of all age groups. They allow you to increase visibility and brand awareness, getting more patients to visit your clinic or hospital.

PostGrid helps you integrate direct mailing into your marketing CRMs. These integrations make conducting an omnichannel healthcare advertising campaign quick and painless. You can fetch crucial patent data in seconds and use it to your advantage. Please include the same headlines, CTAs, and graphics to help audiences remember your brand and act on your offers.

#5 Personalise Your Correspondence

Personalisation is advantageous to healthcare firms in many ways, including

  • It makes people feel valued. 
  • It helps grab the reader’s attention. 
  • It makes people respond to your offers more proactively. 
  • It adds a personal touch to your healthcare marketing communications.
  • It allows you to generate a higher ROI. 

These benefits help your organisation grow and succeed, making personalisation a crucial tool in your healthcare marketing mix! Personalise your message across every channel to make the most of these platforms.

Generic ads can only communicate your offer to patients. But personalised messages guarantee higher responses and engagement. They allow you to strengthen doctor-patient relationships and spread awareness. 

PostGrid’s direct mail services enable you to send personalised healthcare marketing mailers. You may add numerous variables based on your requirements using our automated solutions within minutes.

For example, imagine you want to target and re-engage existing patients. You can include details about when they first visited you to remind them of your treatment and care over the years!

Also, personalise your healthcare advertising emails by changing the subject lines for every patient. Try being friendly and upfront with your audience to bridge the communication gap and encourage them to connect with you.

#6 Make Your Website the Centre of All Healthcare Marketing Plans

Patients compare the market of private healthcare using the organisation’s website. Try tying all your marketing channels and correspondence to your official website. 

High-quality and user-friendly websites help optimise the patient’s journey. They can visit your page for multiple reasons, like getting your contact number, checking your services, finding a specialist, etc. Ensure these details are readily available to reduce bounce rates and improve acquisition!

You may mention your website link on all healthcare marketing channels or ads. For example, you can add this link to your emails, social media accounts, direct mail items, banner ads, etc. Try redirecting your audience to your website, where they can read more information before deciding anything.

Your healthcare advertising plans can succeed if you take patients from the top of the funnel to the bottom. And your website plays a crucial role throughout this process. It makes new prospects aware of your institution and motivates them to visit you. Also, it allows existing patients to receive updates about your new services, doctors, fee structure, etc.

Websites are a primary location for your SEO-driven healthcare marketing blogs and other content forms. People can derive immense knowledge through them, encouraging them to stick with your brand. Ask them to fill out their contact details or subscribe to your e-newsletter. It helps you compile an accurate and effective mailing list without buying data!

#7 Manage Patient Ratings and Reviews

Nearly 42% of people read online patient reviews before consulting doctors. It indicates that the impact of patient feedback is widespread and critical. Thus, managing online reviews should be one of your primary healthcare marketing strategies to maintain your reputation and retain patients.

Deploying reputation management as a part of your healthcare advertising plan helps you learn from negative feedback and incorporate new methods to improve. It prevents you from losing valuable patients because of a bad experience and allows you to take corrective action.

You may ask your long-term and loyal patients to leave an online review under your healthcare advertising plans. Seeking feedback is the best way to spot issues and work on them before patients leave a negative rating. 

While replying to online comments, remember to be empathetic and polite. Try guiding patients who leave negative reviews to contact you personally. It shows you are ready to resolve your patient’s issues instead of being defensive. 

Your healthcare marketing program should address your patient’s requirements and deliver what they need. Try going through your comments on every channel and draft a report, allowing you to bring the necessary changes within your organisation.

Always remember to thank people who appreciate your services publicly. Express your gratitude and show them that their feedback matters.

You can send healthcare marketing postcards or letters with custom QR codes using PostGrid. They redirect patients to your websites or other platforms where they can drop a comment. It helps you collect and manage reviews systematically and boost your image. 

#8 Use Video Marketing

Video healthcare marketing enables you to express your message appealingly to attract more people. Leverage your Facebook, Instagram, and YouTube accounts to share your videos and engage your targeted prospects.

The UK has 35.6 million YouTube users, making it one of the most commonly-used platforms. You may create several video types that address your patients’ concerns and highlight your services as the relevant solution!

Add links to your YouTube videos on your social media bios and healthcare advertising items. For example, you can print a personalised QR code on your direct mail postcards that take recipients to your latest video. It helps your audience get in-depth information about your company through helpful and educational content.

Here are some ideas for your reference:

  • How-to videos: You may create how-to tutorials on topics like how to buy health insurance, how to find a specialist near you, how to control diabetes, etc. Many patients actively search for these subjects, helping you appear on their search pages and expand your healthcare marketing efforts.
  • Explanatory videos: Patients struggle to find the meanings of several medical terms or diseases. You can record your doctors discussing these topics in simple terms for a general audience. These healthcare advertising videos are easy to create, helping you save money and time. But they are very effective and can drive followers to your account. 
  • Patient testimonials: You may record your existing patients as they speak of their experience with your organisation. Ask them to share details about their treatment and how they would rate your services. These videos add to your credibility and help your healthcare marketing plans be successful.

#9 Digitise Everything

Patients no longer want to visit your clinic to book an appointment or always pay in cash. They want multiple options for every step, from scheduling their visits and making payments to checking their prescription. Many patients also prefer having online consultation sessions to save time and effort. 

It makes sense to use digitalisation as a critical healthcare marketing strategy in today’s modern era. Patients appreciate organisations offering convenience and flexibility, causing many healthcare providers to modify and digitise their functioning.

Digitisation helps you offer a seamless patient experience. Try mapping your patient’s journey across your healthcare advertising channels and communication methods. Note the steps people take to reach your organisation after the first interaction. Then, find digital alternatives to replace manual effort with digital!

#10 Provide Patient-Centric Services

Medical care institutions can ensure their healthcare marketing plans work by providing patient-centric solutions. Treat patients with respect and gratitude, and make them comfortable enough to share their health history.

You can take many steps, like being attentive during a patient consultation, asking questions, encouraging them to share details, etc. Instruct your reception staff always to be humble and helpful because they meet the patients first.

You can use healthcare advertising to promote your patient-centric services. Try to showcase different patient interactions and the bonds you create during the treatment. 

How Does PostGrid Help Your Organisation Employ Effective Healthcare Marketing?

You can use PostGrid’s direct mail solutions in three ways- API integration, dashboard, and automation software. Our services ensure all institutions can benefit from print and mail marketing without the extra legwork.

One of our healthcare industry clients uses PostGrid to send medical documents to patients, including

  • Explanation of Benefits (EOB)
  • Physical and mental health records
  • Prescriptions
  • Discharge summaries
  • Post-discharge instructions
  • Patient statements
  • Invoices
  • Insurance documents and forms

PostGrid helped the client with their healthcare marketing strategies in several ways. First, it enabled them to send promotional postcards and letters to the correct addresses. Our solutions also helped them add advertising messages to their medical documents.

For example, our client always includes a promotional offer on every patient statement and invoice. They also add their brand name and logo to turn their documents into advertising collateral. This 2-in-one healthcare marketing program allows them to save costs and increase visibility.

Recently, the client needed to ship 5,000 mailers simultaneously. They used our direct mail API to draft their items using our pre-built templates and add customisations with the template editor. Our reputed network of printers helped offer impeccable printing solutions, ensuring high quality and appeal.

This medical organisation printed and shipped more than 18,000 healthcare marketing items and documents with PostGrid during the past six to seven months. Here are the key features they used:

Conclusion

Drawing up healthcare marketing strategies that suit your requirements can help you attain your goals faster. They have several benefits, like engaging patients, increasing creditworthiness, and creating a worldwide reputation.

We hope this blog helps you draft and execute a successful healthcare advertising plan. You can combine your strategies or add other programs to create the ideal marketing mix! Remember to distribute your budget evenly and function within a specified framework to maintain consistency and produce the desired results.

PostGrid’s direct mail solutions let you conduct affordable, trackable, and result-bearing mailing campaigns. Click here to learn more about healthcare marketing and how PostGrid assists you throughout the process!

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Wednesday, March 15, 2023

Postcode Address File (PAF)

What Is Postcode Address File, And How Can It Help Your Business?

As an organisation specialising in direct mail, we know the value of accurate address data. Every day clients come to us seeking a way to optimise their address data. But what shocks us is that most of them have never even heard about Postcode Address File.

postcode address file paf

And, even the ones who are familiar with PAF do not know how to use it or how it can benefit their business. But, if companies knew the true potential of Postcode Address Files, they would never let go of it. However, there is a silver lining here.

By making an effort to learn about PAF, you are already a step ahead of your competition. What if we told you PAF could help you improve everything from communication to your business’s customer experience?

Sounds too good to be true. Let us teach you how you can accomplish this with the UK Postcode Address File. But first, let’s start by explaining what PAF is.

What is Postcode Address File?

The Postcode Address File or PAF is a database that contains every known delivery point, including business and residential addresses and postcodes in the UK. It is one of the most extensive address databases globally, with over 29 million addresses and 1.8 million postcodes!

That should give you a general idea of how extensive the PAF address database is and its massive amount of information. It is also worth noting that the Postcode Address File includes the address data from

  • England
  • Scotland
  • Wales
  • Northern Ireland
  • Jersey
  • Guernsey
  • Isle of Man

The PAF address database even features letter boxes and business mailing inboxes making it perfect for business communication. That’s not all. You also get access to 1.4 million business names.

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Who Maintains The Postal Address File?

Royal Mail maintains the Postal Address File or PAF. We are sure that you have, at least once, noticed how every country within the UK uses Royal Mail as its official postal service provider. As you know, Royal Mail is the biggest postal service provider in the UK.

You can see a Royal Mail Post Office no matter where you go in the UK. Royal Mail maintains the UK Postcode Address File with the help of over 90,000 postmen and women. Even more impressive is that the Royal Mail makes 5,000 updates to the PAF every day!

Who Can Use Royal Mail Postcode Address File?

Since you are here reading up about the PAF Royal Mail database, it s likely that you already have an application idea for it. But, even if you don’t, you have nothing to worry about because here, we will explain who can use PAF and how.

Thousands of organisations all over the UK use the Royal Mail PAF to enhance their customer service and marketing operations. Business verticals, including eCommerce, healthcare, insurance, finance, and even real estate, can benefit from PAF.

Several advanced address verification and direct mail tools like PostGrid offer specialised services to these industries. For example, PostGrid offers specialised direct mail solutions for financial services that allow them to send time-sensitive documents like collection letters.

What Are The Applications Of The Royal Mail PAF Database?

Business organisations stand to gain a lot from using the extensive address data offered by Royal Mail PAF. Here are some of the significant benefits your business organisation can get with the help of the PAF database.

Royal Mail PAF Easier Transactions For eCommerce Businesses

The eCommerce industry may gain more from the Postcode Address File than any other industry vertical. eCommerce companies use postal addresses for their day-to-day operations. Think about all the time and money an eCommerce company can save by verifying their delivery addresses.

Using an address verification tool like PostGrid for eCommerce can maximise deliverability and minimise the return rate. As a result, eCommerce businesses can make their business transactions easier and error-free using Royal Mail PAF. 

That’s not advanced address verification tools like PostGrid come equipped with additional features like Address Autocomplete. It automatically fills the address form for the users as they start to type in their address during the checkout process.

PostGrid accomplishes this by accessing the Royal Mail PAF database and using the user’s IP address for better accuracy. The addresses PostGrid suggests to your eCommerce customers are all verified addresses from Royal Mail’s address database.

Royal Mail PAF Streamlines Database Management For Your Business

Even if yours is not an eCommerce company, you can still benefit from the Postcode Address File because every business maintains a customer database. Getting access to data is no longer the problem in 2023. But getting your hands on reliable and quality data is a different story altogether.

We are sure that you also keep a customer database for your business regardless of the industry vertical of your business. You can use the UK Postcode Address File to clean up your database and get rid of fake or useless information.

You can check the address data obtained from users through various methods, including landing pages and digital marketing campaigns. For example, by studying these addresses against the PAF address database, you can categorise the valid addresses from the invalid ones.

Royal Mail PAF Allows You To Access Up-To-Date Geographical Data

Optimising the deliverability of postal mail and cleaning databases are just some of the uses of the Royal Mail Postcode Address File for your business. You can use the verified address data from Royal Mail to access up-to-date geographical information.

In other words, you can use the address data with additional relevant information to pinpoint clusters of target audiences. Hence, you can target specific localities and analyse their needs to pitch them with a reasonable marketing offer.

You can either do this manually or use address verification tools like PostGrid which offers geocoding and geo-mapping capabilities using Royal Mail PAF data. It is the most convenient way to access up-to-date and accurate geographic information for your business.

Royal Mail PAF Helps You In Resource Planning and Allocation

Resource allocation is often one of the most challenging aspects of running a successful business. What if we told you that it could get a lot easier with the help of the Royal Mail address file?

Yes, you can even simplify the planning and resource allocation processes with some help from the PAF database.

As you know, resource allocation involves planning how to use a business’s resources in the most productive way possible. You are probably wondering how the Postcode Address File fits into all of this.

Well, let us explain that with an example. Remember how we discussed using PAF data to access geographical information? Now, imagine that you could identify clusters of customers based on their likeliness to buy a product/service from you.

Instead of pouring all your resources into low-potential neighbourhoods or localities, you can focus your efforts on high-potential audiences. Hence, you can use Royal Mail PAF data in resource planning and allocation.

Royal Mail PAF Helps You Validate Customer Information And Identity

This is an apparent and almost obvious applicational use of PAF Royal Mail address data. Even advanced software solutions like PostGrid use the same premises. We know that the PAF database has verified the data of millions of UK citizens. 

Therefore, using PAF data to validate a customer’s information and identity should be a piece of cake. However, not everyone can access or use the Postcode Address File whenever they want to. You need an expert like PostGrid to access the PAF data accurately.

More importantly, tools like PostGrid offers you flexibility in accessing the PAF data. Remember PostGrid’s Address Autocomplete feature we discussed before? A feature like that enables you to ensure the accuracy of customer information from its point of collection.

What Are The Benefits Of Using Royal Mail Postcode Address File?

The great thing about the UK Postcode Address File is that it can be integrated into several systems using a tool like PostGrid. These integrations include your

  • Customer Relationship Management (CRM) systems
  • Point of Sale (PoS) terminals
  • Other internal and external applications

Following are the benefits of using PAF for your business operations.

Improve Customer Journey

PAF address verification tools like PostGrid allow you to implement features like Address Autocomplete for your website and mobile applications. Hence, Postcode Address Database makes it easier for your customers to select the correct address/postcode quickly. As a result, you can improve the customer journey.

Reduce Cost

With more verified addresses, there is little or no scope for errors. As a result of accurate address verification, your postal mail always reaches its destination, and there is minimum return mail. You spend less time and money on mailers that never reach their destination.

Save Resources

As we have explained above, using the Royal Mail PAF database maximises deliverability and minimises returns rates. It means you can save resources like paper, ink, time, and workforce. You can take it further by using a direct mail automation system like PostGrid to fully automate your postal mail process.

Streamline Your Customer Service

Using verified addresses from the Postcode Address File Royal Mail lets you communicate efficiently with your customers. It allows you to accurately deliver items or orders directly to your customers without confusion. Using a triggered mail feature, you can even use PostGrid’s direct mail automation tool to send a thank you card to your customers automatically. The thank you card could be for a new purchase or filling up a form, or anything else. You have the freedom to set the triggering action using a tool like PostGrid.

Conclusion

Businesses stand to gain numerous benefits if they can use Royal Mail PAF to its fullest potential. Unfortunately, many business organisations still struggle to see how they can use PAF.

Above, we saw how organisations can use PAF data to help their customers and improve their business operations. Using accurate data can streamline various aspects of your business. But if you want to get the most out of your Royal Mail PAF, you need an advanced address verification tool like PostGrid.

Tools like PostGrid go way beyond simple address verification. It offers advanced capabilities like Address Autocomplete that significantly enhance the customer experience. Besides this, it also features capabilities like geocoding, enabling you to target your prospects better.

And all these additional features come with maximum deliverability and a minimum return rate for your postal mailers. In other words, the Postcode Address File saves you money and resources while enhancing your business’s customer experience.

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Tuesday, March 14, 2023

Posting to Canada from UK

Which Royal Mail Services Are Ideal for Posting to Canada from UK?

Did you know that between 6,000 to 10,000 citizens become Canadian residents annually? Unsurprisingly, you may have a family member or friend you want to mail to in Canada! Knowing which Royal Mail services you can use for posting to Canada from UK can help reduce costs and ship speedily.

return address on letter uk

The Post Office offers many options for domestic and international shipping. You can select a service according to your budget, mailing urgency, and need!

This blog discusses posting to Canada from UK with its postage rates and delivery standards. Let us dive in!

Which Royal Mail International Shipping Options Can Help You Post From UK to Canada?

Royal Mail has a history of over 500 years in the courier industry. It helps you ship postcards, letters, packages, etc., to over 230 nations and territories worldwide.

You have several shipping choices to post from UK to Canada at varied prices. Below, we cover these options in detail to help you make an informed choice:

International Economy

You can send letters and parcels weighing up to 2 kg using International Economy. This option lets you post from UK to Canada with free returns.

For instance, if your intended recipients in Canada refuse delivery, Royal Mail returns the items to your address at no added costs. It also initiates free returns if the recipient cannot sign for the mail item. This feature makes the International Economy option apt for eCommerce businesses that serve an international audience without risking lost mailers.

You can use International Economy for posting to Canada from UK when you have adequate time. It is the cheapest global shipping option Royal Mail offers to help companies and individuals mail items without burning a hole in their pockets!

The best part is the £20 compensation cover senders get while posting to Canada from UK to protect their mail items against damage or loss. It reduces the risk of shipping items to another country, encouraging businesses to expand globally.

Senders can visit a nearby Post Office to post from UK to Canada over the counter or print postage at home. By using Royal Mail online services, they can save time and drop their items at any postbox. There are 115,000 postboxes in the UK, making it easy and quick for you to find one!

The Post Office allows you to book a pickup from anywhere in the UK. You may need to pay an extra fee, but it is worth it when you want to post from UK to Canada instantly.

Since International Economy is the most affordable global mailing option, its rates start at only £1.60. The postage can rise depending on the mailing distance, weight, and size of your items!

But how long does post take from Canada to UK and vice versa?

If you ship via International Economy, the delivery standard to post from UK to Canada is six weeks. Yes, it sounds too time-consuming! But it is the best way to send items to an abroad destination at an affordable price!

Canada Post takes a few days to weeks to complete UK deliveries, depending on your mailing option.

International Standard

The Royal Mail International Standard service is ideal for posting to Canada from UK when you want to send something weighing up to 2 kg. It is faster than International Economy, with rates starting at £1.85.

The only difference between the International Standard and Economy options is their shipping speeds. Other features, like the £20 compensation cover and the free mail returns, stay the same!

You can choose this service to send time-critical items with confidential or crucial information. For example, imagine you want to post from UK to Canada within a week. Or if you need to ship invoices, cheques, contract agreements, or other documents containing critical details.

Shipping them via International Economy can lead to unnecessary delays and increase the chances of a data breach.

International Standard only takes three to five working days to complete deliveries within Europe. But posting to Canada from UK using this service can take six to seven business days. So, plan your mailing accordingly to avoid unexpected delays or customer miscommunication.

You may post your International Standard mailers online and print labels at home. Or take them to a nearby postal outlet and let Royal Mail employees assist you in posting to Canada from UK and calculating its postage.

International Signed

Companies and individuals need a more secure option to ship critical items globally. One excellent example is the Royal Mail International Signed service, allowing you to get the recipient’s signature during delivery.

It ensures you post from UK to Canada and the items reach the intended recipients safely, reducing the risk of data breaches and mail thefts.

The postage from UK to Canada under International Signed is £7. Though expensive, it helps secure your packages and letters and decreases shipping friction.

You can get a copy of the recipient’s signature after delivery. Royal Mail drops you an email, but you may also ask for a physical copy.

International Signed offers free tracking within the UK. You may track your sent mail items from their origin until they leave the country. But why?

Please remember that the Post Office helps you with posting to Canada from UK only up to the Canadian border. GLS and Royal Mail depots in Canada take over from this point to fulfil last-mile deliveries.

Unlike International Economy and Standard, the Signed service offers a compensation cover of up to £50 per item. You can extend the coverage up to £250 for an extra fee. It prompts senders to use this post from UK to Canada option for valuable packages worth between £20 to £250.

International Signed enables you to post from UK to Canada with free mail returns. Royal Mail ensures you get the items at your return address without you doing or paying anything!

Please note that International Signed assists you in posting to Canada from UK between five to seven working days. But there can be some delays, primarily when the recipients are unavailable at the address to sign for your envelope or parcel.

Also, Royal Mail does not send International Signed items to Pack Stations and PO boxes. It is impossible to acquire the recipient’s signature in these cases, so it would help to opt for International Standard instead.

International Tracked

The International Signed option is an excellent way of posting to Canada from UK when you need a signature. But it is untrackable up to the delivery point, leading Royal Mail to introduce another service—International Tracked!

Like other options to post from UK to Canada, it helps you send items weighing up to 2 kg. This service allows you to track your mailers until it reaches their destination. You get an online delivery confirmation via email, helping you stay updated.

International Tracked lets you ship items within Europe between three and five working days. But deliveries to Canada can take five to seven days, depending on the destination city and locality.

Royal Mail offers other features with this posting to Canada from UK service, like free returns for undelivered mail and a £50 insurance cover. You may buy additional coverage for up £250 for valuable parcels.

The postage from UK to Canada for International Tracked items starts at £6.90. It differs based on the item’s weight, size, and dimensions. The destination province/territory and the city can also affect the prices.

Senders can use the online postage option to avail of a flat discount of 10%. It helps manage the shipping costs better and print postage at home or the office, speeding up the process!

International Tracked and Signed

The International Tracked option to post from UK to Canada offers end-to-end tracking.

International Signed provides you with a signature on delivery. But is there a way to combine these services into one?

Luckily, yes!

You can use International Tracked and Signed to get all the features in one service! It is the most premium Royal Mail posting to Canada from UK option for businesses.

Use this service for valuable items that need proof of mailing and delivery. You may also consider it for sending documents, like invoices or business agreements, wherein getting the recipient’s signature is essential.

It takes five to seven days for mail posting to Canada from UK under this service. Europe deliveries only take three to five working days. You can avail yourself of free mail returns and compensation coverage of up to £50. Consider purchasing additional coverage from the Post Office or online if you want to send something worth more.

Please note you can only use International Tracked and Signed to post from UK to Canada commercial and residential addresses, allowing the carrier to get the recipient’s signature. Avoid mailing to a PO box address or Pack Station.

Parcelforce Services

Parcelforce helps ship heavier packages weighing up to 30 kg to Canada. Global Express enables your parcels to reach their destinations the following day. You can avail of many other options for posting to Canada from UK, including Global Value and Economy.

  • The postage from UK to Canada for sending Global Express mailers starts at £43.50. Senders get compensation coverage of up to £200 with super-fast delivery. But please remember that you should lodge the items before the cut-off time to help Royal Mail initiate delivery speedily.
  • Global Priority helps you post from Canada to UK within three business days. The prices start at £25, with compensation coverage, for up to £100. You can buy these global shipping services online to mail faster and get discounts.
  • Global Value costs £9.80 only with £100 compensation coverage. Royal Mail completes deliveries under this service within five to eight working days.
  • Global Economy costs £24.70 and allows you to deliver items within 28 to 46 days.

Parcelforce deliveries to post from UK to Canada run between Mondays and Fridays. Saturday shipping may require an additional charge!

direct mail operations

Which Factors Affect the Delivery Timings for Posting to Canada from UK?

Some Canadian holidays can interfere with how long does post take from Canada to UK because the Post Office remains closed these days.

Here is a list of the 2023 holidays for your reference:

  • New Year’s Day- January 2
  • Good Friday- April 7
  • Victoria Day- May 22
  • Canada Day- July 1
  • Labour Day- September 4
  • Thanksgiving- October 9 (can differ)
  • Christmas- December 25

Please note that Royal Mail waits for the following working day for posting to Canada from UK if the estimated arrival date falls on a statutory holiday.

For instance, if you use Global Express to send a 20 kg package on April 6, the postal services can deliver it only by April 8.

Other reasons for delays during posting to Canada from UK include

  • Weather conditions: Extreme snowfall, heavy rains, storms, floods, etc., can impact delivery timings and dates. Royal Mail services like International Tracked can help you check the status in real-time and update your intended recipients. 
  • Post Office timings: Canada’s Post Office timings can differ from the UK. Hence, it is best to learn the differences to manage potential delays. 
  • Late lodgement: Please ensure you drop your packages or envelopes within the specified time frame for posting to Canada from UK without delays.

PostGrid’s direct mail API helps you plan your campaigns and ship items fast. Our 2-business day SLA allows clients to avoid unnecessary delays and mail accurately. 

Size and Weight Guidelines to Post from UK to Canada

You can use Royal Mail posting to Canada from UK services to send letters, large envelopes, packages, and tubes/rolls. Their size and weight dimensions differ to help the postal workers process your mailings smoothly.

Letter

  • Letters can weigh up to 100 g.
  • The minimum letter size is 9 cm x 14 cm.
  • Ensure your letters do not exceed 24 cm x 16.5 cm. Otherwise, you would need to pay extra to post from UK to Canada because USPS considers such items large envelopes.
  • The postage from UK to Canada to send letters ranges between £1.60 and £7 based on the selected services.
  • Some examples of letters include personal correspondence, greeting cards, postcards, invoices, bills, and documents.

Large Letters

  • You may mail letters weighing up to 750 g under this option!
  • Magazines, booklets, DVDs, and CDs are prevalent examples of large letters.
  • The minimum dimensions for posting to Canada from UK remain the same. But the maximum size for large letters is 35.3 cm x 25 cm x 2.5 cm.
  • It can be expensive to post from UK to Canada if your letters are heavier. For example, it costs you £8.75 to ship large envelopes under the International Tracked and Signed option. Although you can reduce the prices using other options, it can keep you from benefiting from all the features.

Packages

  • Ship packages weighing up to 2 kg using Royal Mail posting to Canada from UK services.
  • The sum of the length, depth, and width must not exceed 90 cm.
  • Ensure the item length is no longer than 60 cm.
  • The postage from Canada to UK to send packages ranges between £5.05 and £10.80. Online prices can be cheaper, so remember to check them before you ship something.

Tubes or Rolls

  • The maximum weight of your tubes and rolls cannot exceed 2 kg.
  • All sides should measure less than 90 cm.
  • The length of your tubes and rolls plus two times the diameter cannot exceed 104 cm.
  • Packages and tubes cost the same postage from Canada to UK because the weight limit is similar. Only the dimensions differ to help postal employees sort and process the mailings without trouble.

How to Handle Canadian Customs When Posting to Canada from UK?

Customs can puzzle international shippers because all countries have different regulations. A customs form helps the authorities determine whether your item is legal to ship to their country. They might also check the weight, size, and other factors to check whether you have paid the entire postage.

Filling out the customs declaration might require some time and effort. But it is critical for posting to Canada from UK without legal trouble. Otherwise, the Canadian authorities can seize your items permanently.

You require two forms to post from UK to Canada- CN22 and CN23.

  • CN22 allows you to ship mailers up to the value of £270.
  • CN23 is for packages or other items worth more than £270.

Download the forms from the Royal Mail website and fill them out. You may stick them to your mail items before shipping for smooth processing.

Or you can use PostGrid’s direct mail services to automate your shipping activities. All companies can use our solutions to avoid in-house hassles and speed up their tasks.

They can post from Canada to UK without worrying about the customs forms. PostGrid helps its clients draft, print, and ship their mailers using all-inclusive services at low rates!

How Do You Write a Canadian Address for Posting to Canada from UK?

Canada’s address format is different from the UK’s. Hence, try using the prescribed guidelines to ensure secure and fast deliveries.

  • Always write the street address in capital letters.
  • Mention the postal codes in capital letters with a space between the two parts. Please prevent using a hyphen because the sorting equipment cannot read it, causing delays.
  • Include the city, province or territory, and postal code on one line when posting to Canada from UK according to the format.
  • Add one space between the municipality name and the province or territory.
  • Separate the postal code with these names using two spaces.
  • Only use punctuation marks to post from UK to Canada when they form part of a name.
  • Write your return address on the top-left corner to help Royal Mail get the items back to you if the delivery fails.
  • Add the country name ‘Canada’ on the last line.

Find below an example of how to format Canadian addresses to post from UK to Canada quickly:

CHRIS GABOURY

15-512 MAIN ST SE

MONTREAL QC H1A 1K7

CANADA

How Can PostGrid’s Direct Mail Solutions Help You Post from UK to Canada?

PostGrid is an automated direct mailing service provider to help you ship items to 245+ countries. It does not matter if you want to send something to an address down the street or communicate with a client thousands of miles away. Our solutions prioritise every order and help you streamline your printing and mailing tasks. 

You may post from UK to Canada without preparing the mailers in-house or finding a printing vendor. Integrate our API into your existing workflow to fetch data faster and ship items from within your CRM. 

PostGrid helps you with posting to Canada from UK at all-in-one prices. You may download and use one of our pre-built templates for items like postcards, letters, and invoices. Or you can continue with your saved designs using the API integrations. 

PostGrid adds value to your direct mailing campaigns in multiple ways, like

  • Reduced clerical work: Your staff can focus on other areas instead of printing papers in the office and assembling the envelopes. Our direct mail automation solutions aim at eliminating manual effort when posting to Canada from UK and replacing it with high-tech features to boost efficiency.
  • Low costs: PostGrid’s flexible pricing plans enable you to mail according to your convenience. You can upgrade to a different program and pay as you go. Our services help you add barcodes, presort items, and track mail. Thus, you can reduce the postage from UK to Canada without taking any elaborate steps in-house.
  • Bulk mailing: Our API and automation software enables you to ship mail pieces in any quantity. You may switch between on-demand and bulk mailing based on your requirements and mailing objectives!
  • Data security: PostGrid complies with GDPR and the Data Protection Act to help keep your files confidential and secure. It also has ISO 9001, 14001, 27001, and 2701 certifications, making it the safest direct mailing automation vendor. 
  • Address verification: You may get high mail returns without using a verified mailing list. PostGrid ensures your delivery addresses are valid and accurate to avoid these situations and helps you post from the UK to Canada on time.

Request a demo to learn more about posting to Canada from UK in an automated way via PostGrid!

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Ready to Get Started?

Start transforming and automating your offline communications with PostGrid

SIGN UPREQUEST A DEMO

The post Posting to Canada from UK appeared first on PostGrid UK.



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Royal Mail Parcel Hasnt Arrived

TABLE OF CONTENTS REQUEST A DEMO Why Your Royal Mail Parcel Hasn’t Arrived At Its Destination?...